CHATTANOOGA, Tenn. — BlueCross BlueShield of Tennessee claimed bronze and merit honors for the company’s Web sites in the recent World Wide Web (WWW) Health Awards competition.

The Web site for Riverbend Government Benefits Administrator (RGBA), the Medicare arm of BlueCross, took a bronze award, and BlueCross’ main Web site earned a merit certificate.

Sponsored by the Health Information Resource Center, the WWW Health Awards are designed to provide a “seal of quality” for health-related Web sites used by professionals or consumers.

“We strive to provide the most useful information and easy-to-navigate Web sites for our members and network of providers. Whether it’s a member who needs to check the status of a medical claim or a doctor researching a medical policy, our Web sites are designed to provide answers to their questions,” said Trevin Bernarding, manager of e-business development at BlueCross. “These awards help validate our efforts.”

Judging criteria for the WWW Health Awards include the quality of the site’s graphic design, how well the site conveys health information to the targeted audience, and the site’s overall effectiveness and quality. A panel of international Internet and health information experts judge entries on their individual merit.

Other winners in the competition’s insurance company division were the Centers for Medicare and Medicaid Services, HGSA Administrators, the National Jewish Medical & Research Center, BlueCross of California and Wellpoint: BC Life & Health Insurance Company.

For a list of all award winners, visit To view the winning Web sites for BlueCross, go to RiverbendGBA and