CHATTANOOGA, Tenn. — Consumers seeking information on health care quality and cost can now access the award-winning Web site, sponsored by BlueCross BlueShield of Tennessee.

Honored for its medical technology ratings (MTR), recently received the Leadership in Health Care Award from the Biotech Medical Management Association, a leading non-profit organization that seeks to educate the managed care industry on the need for clinically effective and cost-efficient consumer products.

“The medical technology rating site is a beneficial resource for consumers,” said Rick Mathis, Ph.D., manager of medical policy research and development at BlueCross. “By using the ratings, Tennesseans can make informed decisions relevant to the cost and quality of what can often be difficult or confusing health care choices.”

BlueCross created the MTR to convey medical information on topics important to consumers, including health results, safety ratings, alternative treatments, and cost effectiveness.

The MTR assesses various medical technologies and procedures such as hormone replacement therapy and skin cancer screenings. Procedures are rated on a five-point scale ranging from significant value to no value/possible harm.

According to Bill Cecil, director of health policy research at BlueCross, consumers can find the answers to many of their most frequently asked questions: does the procedure work, will it improve quality of life, are there alternative treatments, how much does it cost, and is it worth the money?

“By posting this information online, BlueCross is able to meet consumer demand for reliable information on the financial and medical value of their health care services,” Cecil said.

To access the MTR, visit and go to the Health Care Choices link.

About BlueCross

BlueCross BlueShield of Tennessee's mission is to provide its customers and communities with peace of mind through affordable solutions for health and healing, life and living. Founded in 1945, the Chattanooga-based company is focused on reinventing the health plan for its 3 million members in Tennessee and across the country. Through its integrated health management approach, BlueCross provides patient-centric products and services that drive health improvement and positively impact health care quality and value. BlueCross BlueShield of Tennessee Inc. is an independent licensee of the BlueCross BlueShield Association. For more information, visit the company's website at